About Mike Conrad

20+ years building teams, developing leaders and fixing revenue systems.

I have worked across startups, high-growth companies, global technology organizations, acquisitions, integrations and major change.

Mike Conrad, revenue and sales leader

I care about the number. I care even more about building the system and people that create it.

My career has taken me from carrying a bag myself to building and leading teams across North America, EMEA and APAC.

I've built sales organizations from scratch, inherited teams that needed improvement, developed BDRs into Account Executives and managers, created channel programs, redesigned territories and compensation plans, and worked across Sales, Marketing, Customer Success, Finance and Operations.

Along the way, I've delivered 35% annual revenue growth and 15% market-share expansion at AMCS, improved lead conversion 18% at Quest, built a DHL channel program that generated more than $5M in pipeline, and most recently built Sales and Marketing from the ground up at Madison Ave Consulting, closing approximately $500K in new business within six months.

But the part of my career I'm most proud of is the people I've helped develop.

How I Lead

The first job of a new leader is not to arrive with answers.

When I inherit a team, I hand them my resume because they did not get to interview me. Then I turn the conversation around. I want to know where they came from, what they do well, where they need help, what motivates them, and where they want to go next.

  • Listen before changing the organization.
  • Use data to validate perception.
  • Coach top performers as intentionally as struggling reps.
  • Develop managers before promoting them.
  • Career-path people across functions.
  • Fight for the right thing, even when the conversation is uncomfortable.